This presentation provides a list of resources and tips for running a social media campaign.
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This case study describes Austin Energy's short-term, comprehensive rebate/financing offer to jump-start participation and valuable lessons learned along the way.
This case study discusses the strategies Clean Energy Works Oregon's (now Enhabit's) used to actively engage contractors to make the program successful (e.g., balancing contractors' work priorities, enforcing quality standards).
This peer exchange call focused on strategies and challenges related to multi-family programs.
This peer exchange call summary focused on developing rebate/incentive programs to generate a demand for sustainable programs and products.
This peer exchange call summary focused on what energy efficiency programs are doing to target low- and moderate-income households.
This peer exchange call summary focused on different tenant and resident education programs and how to make them complement larger programs.
Outlines five public-private financing mechanism options for energy efficiency upgrades programs, including on-bill financing, PACE financing, and loan loss reserve funds.
Through its target audience research, Rutland, Vermont's NeighborWorks H.E.A.T. Squad learned that neighbors are the most trusted messengers of energy efficiency upgrade information, rather than governments or utilities.
Presentation aimed at program administrators that highlights the elements of an income statement, methods for forecasting costs and revenues, the importance of performance measurement, and potential revenue streams.
This paper describes the stakes and stakeholders involved in greening the MLS systems, analyzes the challenges involved, and summarizes what the green building stakeholder community can learn from a collaborative approach to greening MLS systems. This discussion concludes with a proposed framework for replicating collaborative stakeholder approaches, and suggests we are close to a breakthrough where states can now truly draw from the precedents to implement changes with speed and to scale.
This report describes how utility planning processes that allow demand-side resources to compete with supply-side resources can promote cost-effective energy efficiency.
This ENERGY STAR presentation provides an overview of the power of social media to promote energy efficiency with programmatic examples offered by expert presenters.
This report presents results, recommendations, and case studies of energy efficiency financing programs.
This peer exchange call summary focused on available program interest rates and how to lower those rates.
What's Working in Residential Energy Efficiency Upgrade Programs: Greater Cincinnati Energy Alliance
This report identifies and discusses factors that should be considered in evaluating model choices for administering and implementing ratepayer funded energy efficiency programs.
This peer exchange call summary focused on the different types of evaluation methods for residential and commercial programs.
Workforce Development and Sales Training for Energy Efficiency Contractors
This peer exchange call summary focused on establishing the challenges, strategies and key topics related to the workforce for future peer exchange calls.
This peer exchange call summary focused on establishing the challenges, strategies and key topics related to working with utilities for future peer exchange calls.
This peer exchange call summary focused on integrating income-qualified programs into neighborhood sweeps.
Tips for recruiting and procuring financial partners and developing and negotiating financial partner agreements.
The Connecticut Neighbor to Neighbor Energy Challenge developed this form for authorization to obtain household energy information.
The Connecticut Neighbor to Neighbor Energy Challenge developed this form for authorization to obtain household energy information.
The AZ Home Performance with ENERGY STAR program (AZHPwES) requires that participating contractors demonstrate a high level of building science knowledge and maintain the highest standards of technical performance and customer service as described in the contractor requirements.
This paper describes a wide variety of behavior change insights potentially applicable to the energy efficiency program context, provides examples of efficiency programs that have applied these insights, and explores some untapped opportunities to achieve energy savings through behavior change.
This paper, which is based on detailed case studies of nine existing state and local programs, presents recommendations for energy upgrade programs to facilitate industry growth and support contractor business models.
Flowcharts showing the key program elements (financing; workforce development; marketing and outreach; and data, evaluation; and reporting).
Example Request for Proposal (RFP) to provide Boulder County, Colorado with support services for its Retrofit Ramp Up Program including a social mobilization campaign, database management services, and marketing/public relations services for the both the residential and commercial parts of the Program.
Courtesy of Clean Energy Solutions. This presentation provides an overview of topics related to building the workforce for energy efficiency programs, including market characterization, stakeholder engagement, training and certification, and community workforce agreements. It includes information on the experience of Clean Energy Works Oregon (now Enhabit) in Portland, Oregon.
A marketing and communications plan from Clean Energy Works Oregon (now Enhabit) outlines the program's marketing vision and objectives, as well as the strategies the program planned to undertake to meet these goals.
This agreement outlines the goals, contractor standards, hiring standards, training program standards, and procedures for contractor participation in Seattle's Community Power Works program. As a "high-road" agreement, the employment and contracting standards are designed to ensure broad access to economic opportunities for all types of businesses and workers, support training on sustainable career paths, and ensure high-quality work.
This is a community workforce agreement between the City of Milwaukee and the Wisconsin Energy Conservation Corporation.
This fact sheet provides information about energy efficiency, explains how utility and state investment in energy efficiency helps consumers, and describes what to expect from utility or state efficiency programs.
This presentation provides information on strategies to successfully recruit contractors. Topics include setting goals, identifying contractors, contacting contractors, and following up with contractors.
This report summarizes existing research and discusses current practices, opportunities, and barriers to coordinating energy efficiency and demand response programs.
Creating Liquidity for Energy Efficiency Loans in Secondary Markets
This webcast discusses secondary markets as a means for private investors to participate in and fund energy efficiency loan programs.
This report summarizes the approaches used by energy efficiency program administrators when assessing the range of financial and other incentives to be used in energy efficiency programs.
Designing Effective Incentives to Drive Residential Retrofit Program Participation
This webcast covers information about designing effective incentives to drive residential retrofit program participation.
A template competitive procurement procedure to award loan loss reserve funds to a financial institution partner.
A template agreement demonstrating how to address the deposit and use of loan loss reserve funds.
Door-to-Door Outreach and Tracking Impacts
This webcast discusses door-to-door campaigns and how to track the impacts of these campaigns.
This guide provides an assessment of various approaches to Marketing & Outreach for home energy efficiency improvements.
EM&V Basics, Tools and Resources to Assist EECBG and SEP Grantees
This webinar offers an introduction to EM&V basics, including data collection, tracking tools, M&V approaches, and reporting energy savings.
Presentation describing on-bill repayment programs and providing financing lessons learned.
This report presents best practices for operating successful portfolio-level efficiency programs, including assessing efficiency potential, cost-effectiveness screening, and developing a portfolio of approaches.
This guide provides background on the home improvement market in the U.S. and Canada and end users and systems in existing homes, as well as a description of energy efficiency program approaches and strategies.
Finance Planning
A report examining workforce certifications, skills benchmarks, and credentialing efforts in renewable energy and energy efficiency programs nationwide and offering recommendations.
Guidelines for Retrieving Customer Usage Data from Utilities
How to Design a Community Energy Alliance
Clean Energy Works Oregon (now Enhabit) developed consumer profiles based on research the program conducted on its target audience.
Summary of the standards that support job quality, equitable access and quality assurance in several residential energy efficiency programs from different parts of the country.
Loan Loss Reserves: Lessons from the Field
This webcast highlights lessons learned from programs that have used loan loss reserve funds.
This presentation summarizes the market research that was performed by various Better Buildings Neighborhood Program partners.
Marketing & Outreach: Working with and Learning from Contractors
This webcast highlights programs that actively engage the contractor community in program design and implementation. Several contractors share their views on best practices for Marketing & Outreach.
This presentation discusses elements of developing an energy efficiency program marketing and communications strategy, including concepts to consider in a marketing plan.
Marketing and Marketing & Outreach Collaborative Intro, November 2, 2010
Webinar presenting methods for increasing communication within a marketing team. LA County and Oregon BBNP grantees also share their experiences regarding market research and outreach strategy development.
Marketing, Communication, and Outreach: Lessons Learned In and Outside Energy Efficiency
This webcast presents lessons learned in marketing, communication, and outreach, including lessons related to marketing plans.
This report shares the results of focus groups that were convened by the U.S. Department of Energy to identify what motivates people to undertake home energy improvements.
Pennsylvania's Keystone HELP Program
This report describes the process evaluation of a pilot project in Portland Oregon that informed the refinement and expansion of the program statewide into Clean Energy Works Oregon (now Enhabit).
Quality Assurance for Residential Retrofit Programs
This DOE Technical Assistance Program webcast covers why quality assurance is important for residential upgrade programs, how to define realistic goals, and the key elements of a QA program.
This is an example of an RFP for workforce development and other program elements. The RFP covers recruitment, outreach and marketing oriented to homeowners and workers, and service delivery of energy assessments and upgrades.
This report provides an overview of evaluation, measurement, and verification approaches used to estimate the load impacts and effectiveness of energy efficiency programs.
A sample competitive procurement procedure to award loan loss reserve funds to a financial institution partner.
A sample request for proposals from Boulder County, Colorado, to develop an energy efficiency and renewable energy rebate program.
Tips and Tools for Promoting Your Energy Efficiency Project
This webcast provides information on why outreach is important for program success and how programs can promote their efforts.
This presentation covers the importance of collecting and evaluating program data, including data related to marketing efforts.
This article discusses valuing high performance houses in the appraisal process.