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Better Buildings Program: Brands & Websites

Author(s)

U.S. Department of Energy

Publication Date

2011

Organizations or Programs

BetterBuildings for Michigan,

CharlestonWISE,

Enhabit,

Community Power Works,

Connecticut Neighbor to Neighbor Energy Challenge,

Efficiency Maine,

emPowerSBC,

Energize Bedford,

Energize Phoenix,

EnergySmart Colorado,

Energy Upgrade California,

EnergyWorks,

Greater Cincinnati Energy Alliance (GCEA),

Green Madison,

BetterBuildings Lowell Energy Upgrade,

Milwaukee Energy Efficiency (Me2),

Missouri Agricultural Energy Saving Team - A Revolutionary Opportunity (MAESTRO),

NeighborWorks H.E.A.T. Squad,

New Hampshire BetterBuildings,

New York State Energy Research and Development Authority (NYSERDA),

reEnergize,

RePower Kitsap,

RePower Bainbridge,

RePower Bremerton

This presentation includes the brands, website addresses, and images for most of the Better Buildings Neighborhood Program partners.

Challenge-Needs-Strategies-Resources Table: Marketing & Outreach

Author(s)

U.S. Department of Energy

Organizations or Programs

EnergyWorks Kansas City

This table identifies several challenges and the strategies and tactics that can be used to overcome them.

Better Buildings Neighborhood Program Grantee Incentives

Author(s)

U.S. Department of Energy

Publication Date

2012

Organizations or Programs

Atlanta SHINE,

Be SMART,

Beacon Communities Project,

BetterBuildings for Michigan,

BetterBuildings for Greensboro,

BetterBuildings Lowell Energy Upgrade,

Camden POWER - A Better Buildings Initiative,

CarrboroWISE,

City of Indianapolis Better Buildings Program,

Chapel Hill WISE,

CharlestonWISE,

Enhabit,

Community Alliance for Energy Efficiency (Cafe2),

Community Power Works,

Connecticut Neighbor to Neighbor Energy Challenge,

DecaturWISE,

Efficiency Maine,

emPowerSBC,

Energize Phoenix,

EnergyFit Nevada,

Energy Impact Illinois,

EnergySmart,

Energy Upgrade California,

EnergyWorks,

Fayette County Better Buildings Initiative,

Greater Cincinnati Energy Alliance (GCEA),

Huntsville WISE,

Local Energy Alliance Program (LEAP),

Michigan Saves,

Missouri Agricultural Energy Saving Team - A Revolutionary Opportunity (MAESTRO),

NeighborWorks H.E.A.T. Squad,

New York State Energy Research and Development Authority (NYSERDA),

reEnergize,

RePower Kitsap,

RePower Bainbridge,

RePower Bremerton,

Richmond Regional Energy Alliance (RREA),

ShopSmart with JEA,

Solar and Energy Loan Fund (SELF),

Small Town Energy Program (STEP),

Wisconsin Energy Conservation Corporation (WECC),

Southeast Energy Efficiency Alliance (SEEA)

This publication summarizes some of the incentives offered by Better Buildings Neighborhood Program partners.

BetterBuildings for Michigan Power Mailers

Author(s)

BetterBuildings for Michigan

Publication Date

2011

Organizations or Programs

BetterBuildings for Michigan

These BetterBuildings for Michigan mailers show satisfied program customers claiming they have the power to make changes and bring results by increasing the efficiency of their homes.

Brand Standards Tool Kit

Author(s)

BetterBuildings for Michigan

Publication Date

2010

Organizations or Programs

BetterBuildings for Michigan

This branding guide was developed for BetterBuildings for Michigan staff so they can consistently use the program's look and feel, messages, and tone in marketing and outreach materials.

BetterBuildings for Michigan Early Adopter Poster and Postcards

Author(s)

BetterBuildings for Michigan

Publication Date

2013

Organizations or Programs

BetterBuildings for Michigan

These outreach materials from BetterBuildings for Michigan include a photograph and quote from credible members of the Grand Valley State University (GSVU) community that served as early adopters for the program.

EnergyWorks Kansas City Marketing Plan

Author(s)

EnergyWorks KC

Publication Date

2011

Organizations or Programs

EnergyWorks Kansas City

This marketing plan from EnergyWorks Kansas City includes a strategic focus for the program's outreach activities, as well as three core marketing objectives Kansas City set out to meet.

It's Academic: BetterBuildings for Michigan Partners With University to Reach Employees

Author(s)

U.S. Department of Energy

Publication Date

2013

Organizations or Programs

BetterBuildings for Michigan

This Focus Series interview discusses the semester-long, employer-assisted partnership between BetterBuildings for Michigan and Grand Valley State University (GVSU). This successful partnership involved an early adopter outreach campaign and served as a model for other program partnerships.

Spotlight on Michigan: Experiment to Find the Right Mix of Incentives

Author(s)

U.S. Department of Energy

Publication Date

2012

Organizations or Programs

BetterBuildings for Michigan

This case study discusses BetterBuildings for Michigan's targeted outreach campaigns which applied varying incentives and outreach strategies to neighborhoods with a goal to understand which rebates and strategies work best in the target communities.