Community-Based Social Marketing
This webcast provides an overview of community-based social marketing and provides examples from programs that have used it.
Showing results 1 - 4 of 4
This webcast provides an overview of community-based social marketing and provides examples from programs that have used it.
This webcast discusses the background for U.S. Department of Energy’s Smart Grid Investment Grant (SGIG) consumer behavior study effort; the various utilities who are participating and what they each plan to include their respective studies; the quantitative results and qualitative lessons learned thus far from these studies; and the types of research will be undertaken by LBNL over the next several years.
This webcast reviews the SEE Action report that describes how utility planning processes that allow demand-side resources to compete with supply-side resources can promote cost-effective energy efficiency.