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Integrating More Behavior Change Strategies Into a Portfolio

Author(s)

New York State Energy Research and Development Authority (NYSERDA),

Research Into Action, Inc.

Publication Date

2013

Organizations or Programs

New York State Energy Research and Development Authority (NYSERDA)

This report from the New York State Energy Research and Development Authority (NYSERDA) details the range of behavior change strategies in the existing portfolio and identifies strategic opportunities in the area of behavior change.

Overview of Marketing Methods for Local Retrofit Programs

Author(s)

Oak Ridge National Laboratory

Publication Date

2011

Organizations or Programs

Cambridge Energy Alliance,

Greater Cincinnati Energy Alliance (GCEA),

Neighborhood Energy Action Partnership,

WeatherizeDC

This report shares strategies for marketing local energy efficiency programs, particularly through focused messaging, leveraging partnerships, and social media.