Resources

Showing results 1 - 22 of 22

Author(s)
U.S. Department of Energy
Publication Date
Organizations or Programs
Small Town Energy Program (STEP),
Baltimore Energy Challenge,
Efficiency Maine,
Energy Impact Illinois,
Efficiency Nova Scotia,
CoMo Energy Challenge,
Empower Chattanooga,
Somerville Energy Efficiency Now!,
PG&E,
Seattle City Light,
City of Fort Collins

This toolkit describes how to strengthen residential energy efficiency program outreach and marketing efforts through data-driven, tailored efforts to change behaviors. One of the greatest challenges facing the residential energy efficiency market is motivating people to take steps to save energy. This toolkit provides guidance, resources, and examples for applying community-based social marketing (CBSM) to increase the number of homes that are energy efficient.

Author(s)
Rocky Mountain Institute,
Building Performance Institute
Publication Date
Organizations or Programs
Energy Impact Illinois,
Renovate America’s HERO program

This report, informed by leading research and real-world examples, highlights practical online and in-person tactics that contractors can use to promote social interaction and social comparison among homeowners to make energy upgrades a "must-have" in U.S. homes.

Author(s)
U.S. Department of Energy
Publication Date
Organizations or Programs
Energy Impact Illinois,
Connecticut Neighbor to Neighbor Energy Challenge

This summary from a Better Buildings Residential Network peer exchange call focused on the advantages and challenges of data tracking systems.

Author(s)
U.S. Department of Energy
Publication Date
Organizations or Programs
Denver Energy Challenge,
Energy Impact Illinois

This summary from a Better Buildings Residential Network peer exchange call focused on using social media for long-term branding and marketing.

Author(s)
Home Energy Magazine
Publication Date
Organizations or Programs
Energy Impact Illinois
This article provides 10 tips home energy contractors can use to update their marketing outreach and improve their customer service.
Author(s)
Energy Impact Illinois
Publication Date
Organizations or Programs
Energy Impact Illinois
Matrix of participating lenders and associated loan information.
Author(s)
Energy Impact Illinois
Publication Date
Organizations or Programs
Energy Impact Illinois
Flyer for contractors that explains the EI2 loan program and loan eligibility criteria.
Author(s)
Energy Impact Illinois
Publication Date
Organizations or Programs
Energy Impact Illinois
Flyer for contractors that explains the steps needed to complete the EI2 loan process.
Author(s)
U.S. Department of Energy
Publication Date
Organizations or Programs
Energy Impact Illinois
This case study discusses Energy Impact Illinois' marketing evolution from a broad outreach campaign to a Òhouse partyÓ approach that brought Chicago homeowners, neighbors, and friends together to learn about energy efficiency opportunities, while increasing demand for home energy assessments and upgrades.
Author(s)
Energy Impact Illinois
Publication Date
Organizations or Programs
Energy Impact Illinois
This video highlights Steve G. of River Forest, IL sharing his experience of how Energy Impact Illinois helped him improve the comfort and value of his 107 year-old home.
Author(s)
U.S. Department of Energy
Publication Date
Organizations or Programs
Energy Impact Illinois
Energy Impact Illinois (EI2) conducted 1,600 phone surveys of mid- to high-income households. Its aim was to test program messaging and gauge attitudes toward home improvements and energy efficiency upgrades. The surveys provided a number of insights on the target audience's decision process.
Author(s)
Peter Ludwig, CNT Energy
Publication Date
Organizations or Programs
Energy Impact Illinois
Presentation that provides an overview of the Energy Savers Program (Illinois), including services, benefits, and success stories.
Author(s)
U.S. Department of Energy
Publication Date
Organizations or Programs
EmPower New York,
New York State Energy Research and Development Authority (NYSERDA),
Long Island Green Homes,
Energy Impact Illinois,
CNT Energy

This peer exchange call summary focused on leveraging effective partnerships for multi-family and low-income outreach and service delivery.

Author(s)
U.S. Department of Energy
Publication Date
Organizations or Programs
Energy Impact Illinois

This peer exchange call summary focused on strategies, challenges and opportunities in working with condominium owners and associations.

Author(s)
U.S. Department of Energy
Publication Date
Organizations or Programs
Energy Impact Illinois,
Local Energy Alliance Program (LEAP)

This peer exchange call summary focused on the strategies, challenges and key interaction points with the real estate sector.

Author(s)
Booz and Company
Publication Date
Organizations or Programs
Energy Impact Illinois
This presentation provides the results of a 1,600-person survey of mid- to high-income households conducted by Energy Impact Illinois (EI2) to gauge attitudes toward home improvements and energy efficiency upgrades.
Author(s)
Energy Impact Illinois
Publication Date
Organizations or Programs
Energy Impact Illinois
These award winning videos show the benefits of residential energy efficiency.