This summary from a Better Buildings Residential Network peer exchange call focused on effective messaging.
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This summary from a Better Buildings Residential Network peer exchange call focused on how residential energy efficiency programs can use smart home technologies to drive customer demand.
This summary from a Better Buildings Residential Network peer exchange call focused on using social media for long-term branding and marketing.
This presentation provides lessons to ensure effective incentive structures.
This presentation includes the brands, website addresses, and images for most of the Better Buildings Neighborhood Program partners.
Marketing and Marketing & Outreach Collaborative Intro, November 2, 2010
Webinar presenting methods for increasing communication within a marketing team. LA County and Oregon BBNP grantees also share their experiences regarding market research and outreach strategy development.