This summary from a Better Buildings Residential Network peer exchange call focused on how pet-based marketing can promote residential energy efficiency.
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This summary from a Better Buildings Residential Network peer exchange call focused on using social media for long-term branding and marketing.
This report highlights program and policy attributes that enable successful on-bill programs based on analysis of four program case studies.
This case study discusses BetterBuildings for Michigan's targeted outreach campaigns which applied varying incentives and outreach strategies to neighborhoods with a goal to understand which rebates and strategies work best in the target communities.
This presentation includes the brands, website addresses, and images for most of the Better Buildings Neighborhood Program partners.
This presentation provides a list of resources and tips for running a social media campaign.