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Author(s)
Cool Choices, Inc.
Publication Date

Cool Choices layered an experiment atop four engagement games where they used game mechanics to identify high energy users and encourage those high energy users (along with other game participants) to participate in Focus on Energy residential programs. This research effort, called "Find and Flip," explored whether a gamification strategy could identify high energy users and then drive them to Focus on Energy programs.

Author(s)
U.S. Department of Energy
Publication Date
Organizations or Programs
Eversource Energy Home Energy Reports program,
National Grid Home Energy Reports program

This summary from a Better Buildings Residential Network peer exchange call focused on fostering behavior change in the energy efficiency market.

Author(s)
U.S. Department of Energy
Publication Date
Organizations or Programs
Focus on Energy,
Sacramento Municipal Utility District (SMUD),
Mass Save

This summary from a Better Buildings Residential Network peer exchange call focused on approaches to generate demand for energy efficiency upgrades at multifamily buildings.

Author(s)
Institute for Market Transformation
Publication Date

This case study includes a baseline assessment of "green fields" that highlight the green and energy-efficient aspects of homes in the MLS and the market for high-performance homes (HPHs) in the District of Columbia. The report also sets the stage for the upcoming release of additional green fields in the Metropolitan Regional Information System (MRIS), the local MLS in the Washington metropolitan region.

Author(s)
U.S. Department of Energy
Publication Date
Organizations or Programs
Efficiency Vermont

This summary from a Better Buildings Residential Network peer exchange call focused on how to leverage HVAC upgrades into deeper home upgrades.

Author(s)
Research Into Action, Inc.,
Lawrence Berkeley National Laboratory
Publication Date
Organizations or Programs
New York State Energy Research and Development Authority (NYSERDA)

Because of its potential to reduce customers’ first costs and leverage private funds, financing has been increasing in importance as a strategy for facilitating energy upgrades as program administrators seek to meet ambitious goals in a shifting energy efficiency landscape. This paper evaluates the experience of BBNP grantees to identify how programs can most effectively integrate loan offerings into their broader efforts to promote energy efficiency upgrades. The paper also identifies best practices from grantees’ experience related to integrating financing into program outreach and trade ally interactions.

Author(s)
Consortium for Energy Efficiency
Publication Date

The Consortium for Energy Efficiency has collected information from its membership for each of the past four years on the behavior-based programs currently underway and how these programs are being evaluated. This presentation describes the annual data collection effort and highlight the key findings of this research to date. Results discussed will consider the social science knowledge most commonly incorporated into the programs captured, as well as methods used for program evaluation and overarching lessons learned from the program administrator community.

Author(s)
Habitat for Humanity
Publication Date

This report discusses how low income communities can be transformed through energy efficiency. Many of our fellow citizens face energy costs that are excessive compared with their overall incomes, yet they cannot afford to invest in the energy efficiency measures that would reduce their energy cost burden. Families nationwide are often forced to choose between necessities such as food or medications and paying their energy bills to heat and cool their homes. Private and public resources are available to help Americans, but these resources reach only a small percentage of underserved households.

Author(s)
U.S. Department of Energy
Publication Date
Organizations or Programs
Local Energy Alliance Program (LEAP),
Illinois Home Performance with Energy Star

This summary from a Better Buildings Residential Network peer exchange call focused on the advantages, challenges, and effective creation and management of statewide energy efficiency alliances.

Author(s)
U.S. Environmental Protection Agency
Publication Date

This online guide provides step-by-step guidance and resources for local governments to plan, implement, and evaluate climate, energy, and sustainability projects and programs to reduce greenhouse gas emissions and adapt to climate change impacts. It captures lessons learned and effective strategies used by local governments, breaks down program implementation into concrete steps, and curates resources to help local governments find the information they need. The framework was developed with extensive input from local government stakeholders, including EPA’s Climate Showcase Communities.

Author(s)
U.S. Environmental Protection Agency
Publication Date

This guide was developed for local climate and clean energy (i.e., energy efficiency, renewable energy, and combined heat and power) program implementers to help create or transition to program designs that are viable over the long term. The guide draws on the experience and examples of EPA’s Climate Showcase Communities as they developed innovative models for programs that could be financially viable over the long term and replicated in other communities.

Author(s)
Energy Efficiency For All (EEFA)
Publication Date
This factsheet highlights the benefits of increasing the energy efficiency of multifamily housing, which saves energy, improves residents' health and comfort. and maintains reasonable rents. This helps families, communities, and affordable building owners.
Author(s)
Resource Media
Publication Date

This publication draws on recent focus groups, polls, and other research to chart a path promoting energy efficiency through language and imagery in ways that tap public enthusiasm.

Author(s)
Multifamily Subcommittee of the California Home Energy Retrofit Coordinating Committee
Publication Date
Organizations or Programs
Energy Upgrade California

The MF HERCC Recommendations Report 2015 Update expands the 2011 publication, and delivers explicit and refined recommendations for multifamily energy efficiency program administrators and implementers.

Author(s)
Elevate Energy
Publication Date

This paper examines the potential for new jobs in designing and implementing energy efficiency improvements in multifamily buildings. It discusses the cost savings and other benefits that accrue to businesses that own and manage multifamily housing, their tenants, and utilities. The paper reviews the factors that created this particular opportunity in multifamily housing and how studies of energy efficiencyÕs potential can help quantify the available efficiency opportunity in a given state. Finally, it discusses how to use cost-effectiveness tests to ensure that energy efficiency policies and programs are a wise use of taxpayer funds.

Author(s)
Weatherization Assistance Program
Publication Date
Organizations or Programs
Weatherization Assistance Program

The Recovery Act Evaluation was performed to provide information on the costs and benefits of WAP services in different parts of the country and for different types of housing. It was also performed to provide a comprehensive picture of the Program (including the characteristics of the clients, housing stock, and service providers), assess program administration, document experiences during the Recovery Act period, and conduct several special studies.

Author(s)
Weatherization Assistance Program
Publication Date
Organizations or Programs
Weatherization Assistance Program

The Retrospective Evaluation was performed to provide information on the costs and benefits of WAP services in different parts of the country and for different types of housing. It was also performed to provide a comprehensive picture of the Program (including the characteristics of the clients, housing stock, and service providers) and assess program administration.

Author(s)
U.S. Department of Energy
Publication Date

This summary from a Better Buildings Residential Network peer exchange call focused on introducing Better Buildings Residential Network members to each other.

Author(s)
NYSERDA Green Jobs-Green New York
Publication Date
Organizations or Programs
New York State Energy Research and Development Authority (NYSERDA)

This page contains annual and monthly update reports of the Green Jobs-Green New York program.

Author(s)
Northeast Energy Efficiency Partnerships, Inc.
Publication Date

The purpose of this report is to demonstrate the potential for HEMS as an evolving avenue to deeper residential energy savings, and it explains, in detail, the variations and characteristics of HEMS; what the market is and who the major market players are; what the major barriers to implementation look like; and finally, it attempts to outline potential program solutions with HEMS at the core of the strategy.

Author(s)
Optimal Energy
Publication Date

This study was commissioned to estimate the potential energy savings from the implementation of efficiency measures in affordable multifamily housing in nine states -- Georgia, Illinois, Maryland, Michigan, Missouri, New York, North Carolina, Pennsylvania, and Virginia. The analysis includes savings for electricity, natural gas, and fuel oil over a 20-year period, 2015 to 2034.

Author(s)
Optimal Energy
Publication Date
This report documents the significant economic and energy savings potential from making multifamily affordable housing more energy-efficient. The study identifies the maximum achievable potential savings and benefits that can be captured over the 20-year period from 2015-2034 in the multifamily affordable housing sector. Based on the data gathered from a sample of states across the country, the report estimates that energy efficiency programs in multifamily affordable housing could cut electricity usage by as much as 32 percent and natural gas by 24 percent. The study includes specific findings for Georgia, Illinois, Maryland, Michigan, Missouri, New York, Pennsylvania, and Virginia.
Author(s)
Energy Efficiency For All
Publication Date
Organizations or Programs
New York State Energy Research and Development Authority (NYSERDA),
Elevate Energy

This guide identifies 12 best practices for policymakers, regulators, and program administrators to help building owners invest to increase the energy efficiency of multifamily affordable housing.

Author(s)
Enterprise Community Partners, Inc.
Publication Date
This guide is a collection of 19 practical strategies for building owners to make their properties more resilient against the effects of extreme weather events. It draws on advice from over 50 experts in the field of resilience as well as the Federal Emergency Management Agency (FEMA) and the National Flood Insurance Program (NFIP). In addition, the manual offers guidance on determining a propertyÕs vulnerability to various hazards, finding which strategies - including multifamily building envelope efficiency strategies - are relevant to a particular building, and getting started with a resilience plan.
Author(s)
U.S. Department of Energy
Publication Date
Organizations or Programs
Energize New York,
Energize Connecticut,
EnergySmart Colorado

This summary from a Better Buildings Residential Network peer exchange call focused on approaches to improve and sustain quality customer service for residential energy efficiency work.

Author(s)
U.S. Department of Energy
Publication Date
Organizations or Programs
Enhabit

This summary from a Better Buildings Residential Network peer exchange call focused on effective messaging.

Residential High Energy Users: Causes and Opportunities

Author(s)
Energy Center of Wisconsin (now Seventhwave)
Publication Date

High energy users in single-family homes present the greatest opportunities for energy and cost savings, yet relatively little is known about what is happening in these homes or how energy efficiency and utility programs can engage these consumers. In this on-demand webcast, hear the results of a groundbreaking field study of 100 high-consumption homes in Minnesota. The webcast will discuss possible causes and the technical and behavioral opportunities to reduce usage. Also, it will introduce the households studied to provide a holistic introduction to this utility customer group.

Author(s)
U.S. Department of Energy
Publication Date

This summary from a Better Buildings Residential Network peer exchange call focused on evaluating residential energy efficiency program idea pitches from three different organizations.

Author(s)
U.S. Department of Energy
Publication Date
Organizations or Programs
NeighborWorks H.E.A.T. Squad

This summary from a Better Buildings Residential Network peer exchange call focused on three programs that would engage homeowners in energy efficiency programs.

Author(s)
Northeast Energy Efficiency Partnerships, Inc.
Publication Date
Residential multi-family properties represent not only a significant share of the housing stock in the Northeast and Mid-Atlantic region, but a significant opportunity to capture energy efficiency savings through cost-effective retrofit measures. The nature of the multi-family housing stock Ð and, in particular, the small multi-family sector Ð creates a unique set of challenges. This overview page outlines the market barriers and challenges faced by small multi-family properties and offers recommendations for policymakers and other stakeholders to make the multi-family sector a key outreach sector target, both in terms of policies and program strategies.
Author(s)
U.S. Department of Energy
Publication Date
Organizations or Programs
CoMo Energy Challenge

This summary from a Better Buildings Residential Network peer exchange call focused on the benefits, challenges, messaging and imagery of different social media campaigns.

Author(s)
U.S. Department of Energy
Publication Date
Organizations or Programs
Energize Connecticut,
Iowa HVAC SAVE Program

This summary from a Better Buildings Residential Network peer exchange call focused on the challenges, requirements and opportunities to advance staged upgrades in the home upgrade market.

Author(s)
U.S. Environmental Protection Agency
Publication Date

EPA released the updated State and Local Guide to U.S. EPA Climate and Energy Program Resources, a guide designed for state and local government staff that describes EPA programs and resources that can help them develop or expand their own energy efficiency and renewable energy initiatives or meet regulatory requirements.

Author(s)
State and Local Energy Efficiency Action Network
Publication Date

A number of states are beginning to recognize Demand Reduction Induced Price Effects (DRIPE) as a real, quantifiable benefit of energy efficiency and demand response programs. DRIPE is a measurement of the value of demand reductions in terms of the decrease in wholesale energy prices, resulting in lower total expenditures on electricity or natural gas across a given grid. This paper reviews the existing knowledge and experience from select U.S. states regarding DRIPE (including New York and Ohio), and the potential for expanded application of the concept of DRIPE by regulators.

Author(s)
U.S. Department of Energy
Publication Date

The State Energy Efficient Appliance Rebate Program (SEEARP) reports database includes rebate reports (xls) and summary factsheets (pdf) from states and territories that participated in SEEARP. The successes and challenges of SEEARP provide valuable lessons for designing and running a consumer-focused appliance rebate program.

Author(s)
U.S. Department of Energy
Publication Date

Program Design Lessons Learned (Volume 1) draws on the insights DOE gathered from its more than 4 years of administering State Energy Efficient Appliance Rebate Program (SEEARP) and analyzing the nearly 1.8 million rebates and the associated reporting from the 56 state and territory programs.

Author(s)
U.S. Department of Energy
Publication Date
Organizations or Programs
Fuel Fund of Maryland,
Chicago Neighborhood Energy Challenge

This summary from a Better Buildings Residential Network peer exchange call focused on marketing techniques for lower income and other underrepresented populations.

Author(s)
U.S. Department of Energy
Publication Date
Organizations or Programs
EnergySmart Colorado

This summary from a Better Buildings Residential Network peer exchange call focused on how pet-based marketing can promote residential energy efficiency.

Author(s)
U.S. Department of Energy
Publication Date
Organizations or Programs
Enhabit

This summary from a Better Buildings Residential Network peer exchange call focused on how residential energy efficiency programs can use smart home technologies to drive customer demand.

Author(s)
CNT Energy,
National Home Performance Council
Publication Date

This presentation provides an overview of the CNT Energy and National Home Performance Council white paper "Unlocking the Value of an Energy Efficient Home: A Blueprint to Make Energy Efficiency Improvements Visible in the Real Estate Market." It covers making information about energy efficiency improvements visible to home buyers and others involved in a home sale transaction.

Author(s)
Northwest Energy Efficiency Alliance
Publication Date
Organizations or Programs
Built Green Washington,
Energy Trust of Oregon

This study documents the market valuation associated with the predominant green and energy efficiency home certifications used in the Northwest. Regional markets with a track record of including green building and energy efficiency information in MLS databases have lacked a recent, thorough, locally relevant analysis of the potential value of “higher performing” homes in current market conditions. Real property appraisers require a reliable, localized, granular analysis they can use in their home valuation calculations. The analysis contained in this report addresses this identified market need.

Author(s)
Accenture
Publication Date

This report shares the results of a multiyear energy consumer research program. The findings and analysis point to important shifts and highlight growing opportunities for forward-thinking energy providers. Above all, they reinforce the importance of the digitally engaged consumer and the need for energy providers to stake their claims in the digital energy ecosystem.

Author(s)
U.S. Department of Energy
Publication Date
Organizations or Programs
Healthy Homes Incentive Program

This summary from a Better Buildings Residential Network peer exchange call focused on what residential energy efficient programs and strategies worked well in rural populations.

The Value of Energy Efficiency in the Real Estate Market

Author(s)
Northeast Energy Efficiency Partnerships, Inc.
Publication Date

This webcast discusses the value of energy efficiency in the real estate market.

Author(s)
U.S. Department of Energy
Publication Date
Organizations or Programs
Elevate Energy

This summary from a Better Buildings Residential Network peer exchange call focused on how energy efficiency initiatives relate to real estate marketing.

Author(s)
U.S. Department of Energy
Publication Date
Organizations or Programs
Efficiency Nova Scotia

This summary from a Better Buildings Residential Network peer exchange call focused on how to use web and mobile applications to generate and increase customer demand.

Author(s)
American Council for an Energy-Efficient Economy
Publication Date
Organizations or Programs
New York State Energy Research and Development Authority (NYSERDA),
Tennessee Valley Authority (TVA),
Energy Right Solutions for Buisness,
Energy Right Solutions for Industry,
Efficiency Nova Scotia,
National Grid Energy Efficiency Program,
Energy Trust of Oregon,
Energy Efficiency and Renewable Energy Programs,
Enhabit,
District of Columbia Sustainable Energy Utility,
BC Hydro,
Ontario Power Authority Industrial Accelerator Program,
Elevate Energy

Among the many benefits ascribed to energy efficiency is the fact that it can help create jobs. Although this is often used to motivate investments in efficiency programs, verifying job creation benefits is more complicated than it might seem at first. This paper identifies some of the issues that contribute to a lack of consistency in attempts to verify efficiency-related job creation. It then proposes an analytically rigorous and tractable framework for program evaluators to use in future assessments.

Author(s)
U.S. Department of Energy
Publication Date
Organizations or Programs
Austin Energy,
Efficiency Maine

This summary from a Better Buildings Residential Network peer exchange call focused on types of incentives.

Author(s)
Karen L. Palmer and Margaret A. Walls, Resources for the Future
Publication Date

This article presents the results of a household survey that showed many homeowners have not had an energy audit, and many of those who have, have not followed through with recommended upgrades.

Author(s)
Institute for Market Transformation
Publication Date

Homebuyers are not only increasingly interested in high-performance homes, or homes incorporating green features, but they are also willing to pay more for them. This report finds that high-performance homes marketed with green features (such as a solar photovoltaic array or LEED certification) sell for a mean premium of 3.46 percent compared to homes without green features.

Author(s)
U.S. Department of Energy
Publication Date
Organizations or Programs
Energize Phoenix,
Austin Energy,
Sacramento Municipal Utility District (SMUD)

This summary from a Better Buildings Residential Network peer exchange call focused on combining solar and home performance energy efficiency.

Author(s)
Elevate Energy
Publication Date
Organizations or Programs
Elevate Energy

This paper describes existing barriers to integrating energy efficiency data into real estate markets, and illustrates recent efforts to address them. National cross-industry collaborations have resulted in standard data collection and transfer tools that allow home performance data to be shared across industries. Real estate markets in some regions have begun including these data into multiple listing services (MLS), making them visible during real estate transactions.

A Field Guide to Utility-Run Behavior Programs: Making Sense of Variety

Author(s)
State and Local Energy Efficiency Action Network
Publication Date
Organizations or Programs
Efficiency Vermont

This webcast covers a report that is a comparative analysis of utility-run behavior programs, which lays the groundwork for further program development by developing a classification scheme, or taxonomy, that sorts programs into discrete categories.

Author(s)
Natural Resources Defense Council
Publication Date
This fact sheet outlines the opportunities and challenges to be considered in expanding energy efficiency in the affordable multifamily housing sector. Making affordable rental housing more energy efficient is a cost-effective way to reduce energy consumption, maintain housing affordability, create healthier and more comfortable living environments for moderate- and low income families, and reduce pollution.

Behavior-Based Energy Efficiency: Behavioral Persistence

Author(s)
State and Local Energy Efficiency Action Network
Publication Date

This webcast explores residential behavior-based energy efficiency programs and provides data to support issues and recommendations.

Author(s)
Behavior Energy and Climate Conference
Publication Date

Presentations from past Behavior Energy and Climate Change (BECC) Conference. BECC is the premier event focused on understanding individual and organizational behavior and decision-making related to energy usage, greenhouse gas emissions, climate change, and sustainability. Past conference presentations include various resources related to Marketing & Outreach.

Author(s)
U.S. Department of Energy
Publication Date

This Better Buildings Residential Network Partnerships Toolkit includes templates, tools, guides, and examples to help energy efficiency organizations engage in partnerships that leverage resources and strengthen their programs.

Author(s)
U.S. Department of Energy
Publication Date

The Better Buildings Residential Network hosts a series of Peer Exchange Calls for members to discuss similar needs and challenges, and to collectively identify effective strategies and useful resources. This document provides a sample of lessons learned shared by members during Peer Exchange Calls held in fall 2014.

Author(s)
U.S. Department of Energy
Publication Date
Organizations or Programs
Local Energy Alliance Program (LEAP),
EnergyWorks

This summary from a Better Buildings Residential Network peer exchange call focused on how a residential energy efficiency program can work with, for or as utilities.

Author(s)
U.S. Department of Energy
Publication Date
Organizations or Programs
Austin Energy

This summary from a Better Buildings Residential Network peer exchange call focused on the benefits and disadvantages of combining solar and home performance goals simultaneously.

Author(s)
Community Power Works
Publication Date
Organizations or Programs
Community Power Works

This infographic illustrates program accomplishments between 2011 and 2014.

Community-Based Social Marketing

Author(s)
State and Local Energy Efficiency Action Network
Publication Date
Organizations or Programs
Small Town Energy Program (STEP)

This webcast provides an overview of community-based social marketing and provides examples from programs that have used it.

Author(s)
U.S. Department of Energy
Publication Date
Organizations or Programs
EnergyWorks Kansas City

This summary from a Better Buildings Residential Network peer exchange call focused on integrating health and energy efficiency related services.

Author(s)
U.S. Department of Energy
Publication Date
Organizations or Programs
EnergyWorks KC,
Austin Energy

This summary from a Better Buildings Residential Network peer exchange call focused on strategies and advantages of combining energy and water conservation services.

Author(s)
U.S. Department of Energy
Publication Date
Organizations or Programs
RePower Kitsap,
RePower Bainbridge,
RePower Bremerton

In this video interview segment, Yvonne Kraus of Conservation Services Group describes how the program aligned its goal of increasing energy efficiency with the community's goal to avoid building a new electrical substation.

Author(s)
U.S. Department of Energy
Publication Date

This worksheet can help you organize your ideas and methods for creating an effective evaluation plan.

Author(s)
U.S. Environmental Protection Agency
Publication Date

The Database for Incentives and Joint Marketing Exchange (DIME) is an online, searchable tool to help manufacturers and retailers identify incentive and marketing opportunities for promoting ENERGY STAR certified products, and to enable all partners to coordinate with the appropriate contact from other partner organizations on promotional opportunities.

Author(s)
EmPOWER Maryland
Publication Date
Organizations or Programs
EmPOWER Maryland

This report analyzes and develops estimates of non-energy impacts that could be included in cost effectiveness analyses for the EmPOWER Maryland energy efficiency programs. Four non-energy benefits are included in this analysis: air emissions, comfort, commercial operations and maintenance (O&M), and utility bill arrearages. In all four cases, a recommended value and methods for including them in future EMPOWER costs effectiveness analyses are provided.

Author(s)
Erin Malone, Synapse Energy Economics Inc.
Publication Date

This presentation summarizes the non-energy benefits of energy efficiency, and how they can be used to drive uptake of energy efficiency measures. State examples are included.

Author(s)
American Journal of Public Health
Publication Date

This study assesses the benefits of adding health and home performance to a community health worker education program on asthma control in King County, Washington, from October 2009 to September 2010. The study compared group homes receiving community health worker education on health and home performance benefits and interventions with historical comparison group homes receiving only education on asthma control. Over the study period, the percentage of study group children with not-well-controlled or very poorly controlled asthma decreased more than the comparison group.

Author(s)
Energize Phoenix
Publication Date
Organizations or Programs
Energize Phoenix

This summary report provides scientific results, lessons learned, and recommendations for driving energy efficiency in existing buildings on an urban scale. It includes program marketing lesson learned, such as: personal outreach and call to action events are critical marketing opportunities.

Author(s)
U.S. Department of Energy
Publication Date
Organizations or Programs
RePower Kitsap,
RePower Bainbridge,
RePower Bremerton

In this video interview segment, Yvonne Kraus of Conservation Services Group describes how energy advisors were an important strategy for building trust with customers in the community.

Energy Efficiency and Conservation Loan Program Webinar Series: #3 Residential Energy Efficiency Deep Dive, Part One

Author(s)
U.S. Department of Agriculture,
U.S. Department of Energy
Publication Date

This webinar is the third (in a series of six) hosted by USDA Rural Utility Service (RUS) and focusing on the Energy Efficiency and Conservation Loan Program (EECLP). The first in a two-part series, this webinar shares best practices from the more than 40 competitively selected state and local governments who participated in the U.S. Department of Energy’s Better Buildings Neighborhood Program, including market position and business model, program design and customer experience, evaluation and data collection, marketing and outreach, financing, and contractor engagement and workforce development.

Energy Efficiency and Conservation Loan Program Webinar Series: #4 Residential Energy Efficiency Deep Dive, Part Two

Author(s)
U.S. Department of Agriculture,
U.S. Department of Energy
Publication Date

This webinar is the fourth (in a series of six) hosted by USDA Rural Utility Service (RUS) and focusing on the Energy Efficiency and Conservation Loan Program (EECLP). The second in a two-part series, this webinar shares best practices from the more than 40 competitively selected state and local governments who participated in the U.S. Department of Energy’s Better Buildings Neighborhood Program. This webinar focuses on data collection and continuous improvement, partnering with financial institutions, community-based outreach, and quality assurance of contractor work. It also features a case study from Jackson Electric Member Corporation about their audit tools, rebates and loans, tracking and reporting, and marketing and advertising strategies.

Energy Efficiency Cost-Effectiveness Testing Forecasting

Author(s)
State and Local Energy Efficiency Action Network
Publication Date

This webcast provides an introduction to cost-effectiveness testing for energy efficiency programs, key drivers in the cost-effectiveness results, and cost effectiveness tool developed for the U.S. Department of Energy.

Author(s)
Southeast Energy Efficiency Alliance
Publication Date
Organizations or Programs
Southeast Energy Efficiency Alliance (SEEA)

SEEA created this document to inform the planning, design and delivery of early-stage energy efficiency programs in the Southeast. This document captures general concepts essential to the successful development and implementation of robust program portfolios, as well as lessons learned from prior experience on the regional and national levels.

Author(s)
RePower Bainbridge,
Conservation Services Group,
U.S. Department of Energy
Publication Date
Organizations or Programs
RePower Kitsap,
RePower Bainbridge,
RePower Bremerton
This guide is designed to serve as a "how-to" reference for island communities (or small, similarly sized, more isolated communities) that want to develop and implement a residential energy-efficiency and conservation program. The purpose of this guide is to help communities chart a course for successful program development based on the lessons learned during implementation and operation of RePower Bainbridge, an energy-efficiency program on Bainbridge Island, Washington.
Author(s)
Energy Upgrade California
Publication Date
Organizations or Programs
Energy Upgrade California

This plan outlines a brand and marketing strategy to establish Energy Upgrade California as California's central energy management brand and motivate residential and small business energy consumers to take action to better manage their energy use through the brand's comprehensive statewide marketing, education, and outreach campaigns.

Author(s)
EnergySmart
Publication Date
Organizations or Programs
EnergySmart Colorado

This marketing plan describes a social mobilization approach that leverages social networking, including social media, and word-of-mouth marketing to raise awareness and drive customers to program services. It provides strategies and tactics to target audiences most likely to participate, building on market research and audience segmentation to develop a message platform specifically designed to address their key motivating factors and barriers.

Author(s)
American Council for an Energy-Efficient Economy
Publication Date

This paper presents obstacles to increasing lender and consumer participation in energy efficiency financing identified by a group of small to mid-size lenders, and offers recommendations to the energy efficiency community to foster growth in the market for energy efficiency financing.

Author(s)
U.S. Environmental Protection Agency
Publication Date

A calculator that converts greenhouse gas emissions into everyday equivalencies. It can be used to help clearly communicate information about energy savings initiatives aimed at reducing greenhouse gas emissions.