How do I help customers select the best contractor for their project?
Providing customers with lists of pre-approved contractors is helpful, but offering a long list of contractors without differentiating their products and services can lead to inaction. Most homeowners do not know who to trust to improve their home. Programs can offer tips for hiring a contractor and a list of contractors that meet minimum criteria and distinguishing characteristics such as skills, credentials, location or service area, languages spoken, customer feedback, and information about work quality.
Some programs have publically listed information about the quality of contractors’ performance by drawing from customer feedback or quality assurance reviews. While this information can be helpful to consumers, it is important that programs discuss with contractors what information will be listed publically. In the case of quality assurance-related information, giving contractors the opportunity to improve their standing before the information is shared publically can go a long way in maintaining a good working relationship. This strategy can also be used to recognize and reward good contractor performance. If your program has energy advisors, they can also help homeowners select a contractor by providing an abbreviated list of contractors that are equipped to handle their specific project.
Learn more with the following Solution Center resources: