While homeowners may be interested in the benefits of an energy upgrade, many are deterred from completing an upgrade project because of the complex and unknown process. Often, a significant portion of homeowners who receive energy assessments do not continue with the upgrades. As part of the Better...
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Following up on leads that result from your marketing and outreach efforts quickly and consistently will help your program convert them from interested parties to satisfied customers. Many programs found a sizable drop-off in action if they or their contractors were not able to follow up within a...
Programs found that encouraging word of mouth outreach by asking satisfied customers to promote their program experience to peers helped attract more homeowners who completed energy upgrades. Referrals from neighbors and friends who are happy with their energy improvements can provide a good source...
Publication Date
Organizations or Programs
SustainableWorks,
RePower Kitsap,
RePower Bainbridge,
RePower Bremerton,
Milwaukee Energy Efficiency (Me2),
City of San Diego Residential Energy Efficiency Loan Program
This webcast discusses financing program RFPs and contract terms and conditions.
Publication Date
Organizations or Programs
Denver Energy Challenge
This webcast served as a roundtable for communities to describe successful partnerships between local governments and utilities that enabled the local governments to implement new clean energy programs or enhance existing ones.
Publication Date
Organizations or Programs
Enhabit,
Milwaukee Energy Efficiency (Me2)
The Better Buildings Neighborhood Program featured 41 competitively selected grantees that developed sustainable energy efficiency upgrade programs across the U.S. from 2010-14. This presentation covers what worked and what didn’t, and key success factors identified by an independent evaluation.
Publication Date
Organizations or Programs
Milwaukee Energy Efficiency (Me2)
This peer exchange call summary focused on grant funding investments, program design and revenue streams in the post-grant period.
Publication Date
Organizations or Programs
Denver Energy Challenge,
Energy Impact Illinois
This summary from a Better Buildings Residential Network peer exchange call focused on using social media for long-term branding and marketing.
Publication Date
Organizations or Programs
EnergySmart,
Denver Energy Challenge
This peer exchange call summary focused on tracking and using data to support revenue streams.
Publication Date
Organizations or Programs
Austin Energy,
Milwaukee Energy Efficiency (Me2)
This summary from a Better Buildings Residential Network peer exchange call focused on working with the real estate sector to promote and drive demand for energy efficiency.
Publication Date
Organizations or Programs
BetterBuildings for Michigan,
CharlestonWISE,
Enhabit,
Community Power Works,
Connecticut Neighbor to Neighbor Energy Challenge,
Efficiency Maine,
emPowerSBC,
Energize Bedford,
Energize Phoenix,
EnergySmart Colorado,
Energy Upgrade California,
EnergyWorks,
Greater Cincinnati Energy Alliance (GCEA),
Green Madison,
BetterBuildings Lowell Energy Upgrade,
Milwaukee Energy Efficiency (Me2),
Missouri Agricultural Energy Saving Team - A Revolutionary Opportunity (MAESTRO),
NeighborWorks H.E.A.T. Squad,
New Hampshire BetterBuildings,
New York State Energy Research and Development Authority (NYSERDA),
reEnergize,
RePower Kitsap,
RePower Bainbridge,
RePower Bremerton
This presentation includes the brands, website addresses, and images for most of the Better Buildings Neighborhood Program partners.
Publication Date
Organizations or Programs
Green Madison,
Milwaukee Energy Efficiency (Me2)
Example Me2 and Green Madison process evaluation plan to conduct an in-depth investigation and assessment of the major program areas.
Publication Date
Organizations or Programs
EnergySmart,
Windsor Efficiency PAYS,
Berkeley Financing Initiative for Renewable and Solar Technology (FIRST)
Report that identifies and evaluates the sufficiency of available financing options to help low-income populations, particularly communities that have been historically overburdened by air pollution (i.e., "environmental justice communities"), invest in resource-saving measures, such as energy efficiency and water conservation.
Publication Date
Organizations or Programs
Denver Energy Challenge
This presentation highlights key plan elements that helped a Denver energy efficiency program reorient toward success.
Publication Date
Organizations or Programs
Denver Energy Challenge,
Efficiency Nova Scotia,
Energize Delaware,
Watt Watchers,
Empower Chattanooga,
Energy Upgrade California
This presentation includes examples of 16 programs' creative marketing materials. The Better Buildings Residential Network held a March Madness tournament to find the most creative residential energy efficiency messages during March Peer Exchange Calls. Sixteen marketing campaigns were featured in a bracket challenge on the calls, and participants made their picks. Residential Network member the Fuel Fund of Maryland was chosen as the winning message for its Watt Watchers campaign.
Publication Date
Organizations or Programs
Windsor Efficiency PAYS
Mission, goals and objectives of the Regional Climate Protection Authority.
Publication Date
Organizations or Programs
Denver Energy Challenge
This case study discusses Denver Energy Challenge's adjustment from focusing on door-to-door outreach to an energy advisor model that allowed customers to receive one on one support throughout the home energy upgrade process.
Publication Date
Organizations or Programs
MPower Oregon,
Kansas How$mart,
PSE&G New Jersey Multifamily Program,
Windsor Efficiency PAYS
This report highlights program and policy attributes that enable successful on-bill programs based on analysis of four program case studies.