While homeowners may be interested in the benefits of an energy upgrade, many are deterred from completing an upgrade project because of the complex and unknown process. Often, a significant portion of homeowners who receive energy assessments do not continue with the upgrades. As part of the Better...
Showing results 1 - 11 of 11
Following up on leads that result from your marketing and outreach efforts quickly and consistently will help your program convert them from interested parties to satisfied customers. Many programs found a sizable drop-off in action if they or their contractors were not able to follow up within a...
Publication Date
Organizations or Programs
Denver Energy Challenge
This webcast served as a roundtable for communities to describe successful partnerships between local governments and utilities that enabled the local governments to implement new clean energy programs or enhance existing ones.
Publication Date
Organizations or Programs
Denver Energy Challenge,
Energy Impact Illinois
This summary from a Better Buildings Residential Network peer exchange call focused on using social media for long-term branding and marketing.
Publication Date
Organizations or Programs
Austin Energy,
MPower Oregon
This summary from a Better Buildings Residential Network peer exchange call focused on introducing and building interest in multi-family energy efficiency.
Publication Date
Organizations or Programs
EnergySmart,
Denver Energy Challenge
This peer exchange call summary focused on tracking and using data to support revenue streams.
Publication Date
Organizations or Programs
Buckeye Green Building Program,
Chandler Green Building Program,
Pima County Residential Green Building Program,
Scottsdale Green Building Program,
Southern Nevada Green Building Partnership,
Rohnert Park Green Building Program,
Green County San Bernardino,
Albuquerque Green Path Program,
City of Boulder,
CO,
Boulder County BuildSmart Program,
Nevada Sierra Green,
Santa Fe Residential Green Building Code,
Eagle County ECObuild,
Aspen & Pitkin County,
CO Efficient Building Program,
Austin Energy,
EnergySmart
This guide helps states and localities develop voluntary or mandatory programs that go well beyond minimum code requirements for new buildings. It addresses energy efficiency materials and resource conservation, water efficiency, indoor environmental quality, and site development and land use.
Publication Date
Organizations or Programs
Denver Energy Challenge
This presentation highlights key plan elements that helped a Denver energy efficiency program reorient toward success.
Publication Date
Organizations or Programs
Denver Energy Challenge,
Efficiency Nova Scotia,
Energize Delaware,
Watt Watchers,
Empower Chattanooga,
Energy Upgrade California
This presentation includes examples of 16 programs' creative marketing materials. The Better Buildings Residential Network held a March Madness tournament to find the most creative residential energy efficiency messages during March Peer Exchange Calls. Sixteen marketing campaigns were featured in a bracket challenge on the calls, and participants made their picks. Residential Network member the Fuel Fund of Maryland was chosen as the winning message for its Watt Watchers campaign.
Publication Date
Organizations or Programs
Denver Energy Challenge
This case study discusses Denver Energy Challenge's adjustment from focusing on door-to-door outreach to an energy advisor model that allowed customers to receive one on one support throughout the home energy upgrade process.
Publication Date
Organizations or Programs
MPower Oregon,
Kansas How$mart,
PSE&G New Jersey Multifamily Program,
Windsor Efficiency PAYS
This report highlights program and policy attributes that enable successful on-bill programs based on analysis of four program case studies.