Many programs found it useful to partner with a range of trusted organizations or individuals to market program offerings to their constituencies or followers. Better Buildings Neighborhood Program participants enhanced their marketing and outreach efforts by partnering with trusted local groups...
Showing results 1 - 9 of 9
Publication Date
Organizations or Programs
Austin Energy,
Efficiency Maine,
New Jersey Home Performance with ENERGY STAR,
New York State Energy Research and Development Authority (NYSERDA),
Efficiency Vermont
This webcast covers information about designing effective incentives to drive residential retrofit program participation.
Publication Date
Organizations or Programs
Georgia Interfaith Power & Light's Power Wise,
GreenFaith,
Maryland Home Performance with ENERGY STAR,
New Jersey Home Performance with ENERGY STAR,
PSE&G Whole House Energy Efficiency Program
This webcast explores how faith-based organizations and their partners have used energy efficiency as an organizing motivator to upgrade the institutional building and then members' homes.
Publication Date
Organizations or Programs
Cambridge Energy Alliance,
Energize Clackamas County,
Green Homes Challenge
This webinar presented ways various programs use social media tools to enhance and promote their energy programs among their communities.
Publication Date
Organizations or Programs
Cambridge Energy Alliance
This marketing strategy includes the goals and objectives the Cambridge (Massachusetts) Energy Alliance set out to meet.
Publication Date
Organizations or Programs
Cambridge Energy Alliance,
Greater Cincinnati Energy Alliance (GCEA),
Neighborhood Energy Action Partnership,
WeatherizeDC
This report shares strategies for marketing local energy efficiency programs, particularly through focused messaging, leveraging partnerships, and social media.
Publication Date
Organizations or Programs
Better Buildings Program San Jose
Presentation describing San Jose Better Building program and tactics, including strategic partnerships, for reaching moderate income residents.
Publication Date
Organizations or Programs
Cambridge Energy Alliance,
Energy Impact Illinois,
Enhabit,
Energy Upgrade California
This presentation summarizes the market research that was performed by various Better Buildings Neighborhood Program partners.
Publication Date
Organizations or Programs
New Jersey Home Performance with ENERGY STAR
This presentation describes the New Jersey Clean Energy program and lessons learned on community engagement as a driver of demand.