Programs found that encouraging word of mouth outreach by asking satisfied customers to promote their program experience to peers helped attract more homeowners who completed energy upgrades. Referrals from neighbors and friends who are happy with their energy improvements can provide a good source...
Showing results 1 - 3 of 3
Publication Date
Organizations or Programs
Consumers Energy Smart Energy Challenge,
Focus on Energy
This summary from a Better Buildings Residential Network peer exchange call focused on key challenges and opportunities to deploy interactive engagement strategies including customer segmentation, loyalty and reward programs, and gamification. It features speakers from Fiveworx, ICF International, and Cool Choices.
Publication Date
Organizations or Programs
Energy Trust of Oregon,
Focus on Energy,
Southwestern Electric Power Company (SWEPCO),
Oklahoma Gas and Electric Company,
Pacific Gas & Electric Company (PG&E),
NV Energy
This study provides an overview of practices for quantifying and reporting avoided energy-water costs from demand-side measures. It also summarizes the regulatory guidance for incorporating water savings into cost-effectiveness screening for energy efficiency programs.