Many successful programs found that getting media attention for their offerings and benefits helped add credibility to marketing efforts and expand their reach. By positioning "green" stories or home improvement mini-segments on local television or radio stations, they provided timely content that...
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Energy Trust of Oregon,
Focus on Energy,
Southwestern Electric Power Company (SWEPCO),
Oklahoma Gas and Electric Company,
Pacific Gas & Electric Company (PG&E),
NV Energy
This study provides an overview of practices for quantifying and reporting avoided energy-water costs from demand-side measures. It also summarizes the regulatory guidance for incorporating water savings into cost-effectiveness screening for energy efficiency programs.