To develop a successful business model, Better Buildings Neighborhood Program partners found it critical to have a strong understanding of the external environment within which they operated. This included who their customers were, who their competitors and partners were, what key policies governed...
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Following up on leads that result from your marketing and outreach efforts quickly and consistently will help your program convert them from interested parties to satisfied customers. Many programs found a sizable drop-off in action if they or their contractors were not able to follow up within a...
Publication Date
Organizations or Programs
Consumers Energy Smart Energy Challenge,
Focus on Energy
This summary from a Better Buildings Residential Network peer exchange call focused on key challenges and opportunities to deploy interactive engagement strategies including customer segmentation, loyalty and reward programs, and gamification. It features speakers from Fiveworx, ICF International, and Cool Choices.
Listening to Your Workforce: Lessons from Pilot Programs and Other Approaches For Workforce Feedback
Publication Date
Organizations or Programs
Austin Energy,
Long Island Green Homes
This peer exchange call summary focused on creating a dialogue between contractors, trainers and jobseekers about program design/implementation and results of workforce feedback.
Publication Date
Organizations or Programs
BetterBuildings for Michigan
This report summarizes the results of five neighborhood sweeps, covering more than 2,000 households in Michigan.
Publication Date
Organizations or Programs
BetterBuildings for Michigan
Presentation on how Michigan Saves realigned its incentives to encourage more projects with significant energy savings potential.