U.S. Department of Energy Energy Efficiency & Renewable Energy U.S. Department of Energy Energy Efficiency & Renewable Energy

Webcasts

How to Design and Market Energy Efficiency Programs to Specific Neighborhoods
Author: Michelle Leigh, County of Volusia, Florida; Andrea Petzel, City of Seattle, Washington; Lilah Glick, Greater Cincinnati Energy Alliance
Publication Date: 2011
Presentation, Media, Transcript

This webcast offers information on successful marketing strategies, as well as design considerations and market research insights for creating and marketing successful projects in specific neighborhoods.

Webcast

Marketing, Communication, and Outreach: Lessons Learned In and Outside Energy Efficiency
Author: U.S. Department of Energy; Lawrence Berkeley National Laboratory; Booz Allen Hamilton, Inc.; Clean Energy Solutions, Inc.; Local Energy Alliance Program
Publication Date: 2010
Presentation, Media, Transcript

This webcast presents lessons learned in marketing, communication, and outreach, including lessons related to marketing plans.

Webcast