U.S. Department of Energy Energy Efficiency & Renewable Energy U.S. Department of Energy Energy Efficiency & Renewable Energy

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Solidify your program strategy and decide which customers you will focus on; what products, services, and support you will provide; and how you will partner with contractors and others to deliver services to your customers.

Design a residential energy efficiency program that integrates marketing and outreach, contractor coordination, incentives, financing, and program evaluation to provide customers with the products and services they want through a customer-centric process.

Develop evidence-based insights into your program’s performance through third-party process and impact evaluations. Learn how to develop effective data collection strategies and timely evaluations to identify important program achievements as well as opportunities for making program improvements.

Develop a plan to implement your financing activities, with defined roles for financial institution partners, contractors, customers, and your program.

Define your business model, including market position, products and services, type of customers, financial model, governance structure, and the assets and infrastructure your organization needs.

Successful residential energy efficiency programs use data collection, transfer, and storage systems to effectively implement activities and track program metrics. While systems based on simple spreadsheets can be easy to develop, such systems may not be suitable as program scale increases. Programs across the country have found immense value from investing the time and resources required to create an information technology (IT) system to regularly monitor progress and automate time-intensive...