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Make upgrade benefits visible by showcasing completed projects and actual results

Unlike remodeling projects, home energy upgrade benefits are generally not immediately visible to the casual observer. Strategies that demonstrate tangible benefits from upgrades can help increase understanding and motivation with potential customers. To help energy efficiency become real, some...
Tips for Success

Peer Diffusion: A Promising Way for Service Providers to Unlock Investments in Home Energy Upgrades

Author(s)
Rocky Mountain Institute,
Building Performance Institute
Publication Date
2016
Organizations or Programs
Energy Impact Illinois,
Renovate America’s HERO program

This report, informed by leading research and real-world examples, highlights practical online and in-person tactics that contractors can use to promote social interaction and social comparison among homeowners to make energy upgrades a "must-have" in U.S. homes.

Resource - Publications

Green with Envy: Neighbor Comparisons and Social Norms in Five Home Energy Report Programs

Author(s)
Kira Ashby and Hilary Forster, Consortium for Energy Efficiency,
Bruce Ceniceros, Sacramento Municipal Utility District,
Bobbi Wilhelm, Puget Sound Energy,
Kim Friebel, Commonwealth Edison,
Rachel Henschel, National Grid,
Shahana Samiullah, Southern California Edison
Publication Date
2012
Organizations or Programs
National Grid,
Southern California Edison,
Puget Sound Energy,
Sacramento Municipal Utility District (SMUD),
Commonwealth Edison Company (ComED)

This paper explores ways in which program administrators are using social norms to spur behavior change and, as a result, curb energy use. In recent years, home energy reports (HER) programs have applied the concept of social norms to the energy efficiency context. These feedback programs inform customers of how their energy consumption compares to their neighbors' and provide other information about their usage, with the goal of enticing customers to change their energy use behavior to improve their relative neighborhood ranking.

Resource - Publications

Impact Evaluation of 2014 EnergyWise Single Family Program

Author(s)
DNV GL
Publication Date
2016
Organizations or Programs
National Grid

This report presents the results of the evaluation of National Grid Rhode Island's 2014 EnergyWise program. EnergyWise is designed to achieve energy savings in single family (1-4 unit) residential homes by directly installing efficient lightbulbs and water heating measures, providing devices for homeowner use, and offering building shell retrofit rebates.

Resource - Program Presentations & Reports

National Grid Rhode Island Multifamily Impact Evaluation

Author(s)
DNV GL
Publication Date
2016
Organizations or Programs
National Grid

This report provides the electric and natural gas impacts from the suite of National Grid Multifamily Retrofit Programs as determined through a billing analysis.

Resource - Program Presentations & Reports

Marketing & Outreach Strategy Research

Author(s)
U.S. Department of Energy
Publication Date
2010
Organizations or Programs
Cambridge Energy Alliance,
Energy Impact Illinois,
Enhabit,
Energy Upgrade California

This presentation summarizes the market research that was performed by various Better Buildings Neighborhood Program partners.

Resource - Program Presentations & Reports

Content Type

  • Resource (5)
  • Tips for Success (1)

Resource Type

Program Components

  • Program Design & Customer Experience (2)
  • Evaluation & Data Collection (3)
  • Marketing & Outreach (4)
  • Contractor Engagement & Workforce Development (1)

Program Design Phases

  • Strategy Development (3)
  • Planning (3)
  • Implementation (3)
  • Evaluation (4)

States or Territories

  • Alabama (1)
  • (-) California (4)
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  • Oregon (2)
  • (-) Rhode Island (2)
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Organizations or Programs

  • Energy Upgrade California (44)
  • Enhabit (13)
  • New York State Energy Research and Development Authority (NYSERDA) (10)
  • Efficiency Vermont (8)
  • Austin Energy (7)
  • Elevate Energy (7)
  • Sacramento Municipal Utility District (SMUD) (7)
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  • Pacific Gas & Electric Company (PG&E) (4)
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  • (-) Energy Impact Illinois (3)
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  • Keystone Home Energy Loan Program (HELP) (3)
  • Local Energy Alliance Program (LEAP) (3)
  • Low Income Energy Efficiency (LIEE) Program (3)
  • Mass Save (3)
  • (-) National Grid (3)
  • NeighborWorks H.E.A.T. Squad (3)
  • Windsor Efficiency PAYS (3)
  • Bend Energy Challenge (2)
  • California Alternate Rate for Energy (CARE) Program (2)
  • ClimateSmart Initiative (2)
  • Colorado ENERGY STAR Homes (2)
  • Commonwealth Edison Company (ComED) (2)
  • Community Power Works (2)
  • Connecticut Neighbor to Neighbor Energy Challenge (2)
  • Efficiency Maine (2)
  • Efficiency Nova Scotia (2)
  • Energize Phoenix (2)
  • Kansas How$mart (2)
  • NOLA WISE (2)
  • Puget Sound Energy (2)
  • RePower Bainbridge (2)
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  • Tennessee Valley Authority (TVA) (2)
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  • California Community Savings Initiative (1)
  • CharlestonWISE (1)
  • EnergyWorks (1)
  • Green Works Orlando (1)
  • Home Energy Affordability Loan (HEAL) (1)
  • RePower Kitsap (1)
  • ShopSmart with JEA (1)
Residential Program Guide is a resource of the U.S. Department of Energy's Building Technologies Office.
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