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Incentivize the action you want your customer to take

Successful programs know that it is not enough to get customers interested in their services. They know that homeowners that receive assessments but don’t undertake upgrades don’t receive the benefits of energy efficiency—and programs don’t get credit for energy savings. Instead of emphasizing...
Tips for Success

Provide customers with a single point of contact to help them through the upgrade process

While homeowners may be interested in the benefits of an energy upgrade, many are deterred from completing an upgrade project because of the complex and unknown process. Often, a significant portion of homeowners who receive energy assessments do not continue with the upgrades. As part of the Better...
Tips for Success

Leveraging Partnerships with Faith-Based Organizations

Author(s)
Rev. Fletcher Harper, GreenFaith,
Paul C. Raver, Jr., Green Market Solutions,
Alexis Chase, Georgia Interfaith Power & Light
Publication Date
2011
Organizations or Programs
Georgia Interfaith Power & Light's Power Wise,
GreenFaith,
Maryland Home Performance with ENERGY STAR,
New Jersey Home Performance with ENERGY STAR,
PSE&G Whole House Energy Efficiency Program
This webcast explores how faith-based organizations and their partners have used energy efficiency as an organizing motivator to upgrade the institutional building and then members' homes.
Resource - Webcast

How to Design a Community Energy Alliance

Author(s)
Ben Taube and Jolyn Newton, Southeast Energy Efficiency Alliance,
Eric Mackres, American Council for an Energy-Efficient Economy
Publication Date
2010
Organizations or Programs
City of Decatur Kilowatt Crackdown,
Community Energy Challenge,
Go Green Nashville,
Local Energy Alliance Program (LEAP)
Webcast on how to design a community energy alliance.
Resource - Webcast

How to Design and Market Energy Efficiency Programs to Specific Neighborhoods

Author(s)
Michelle Leigh, County of Volusia, Florida,
Andrea Petzel, City of Seattle, Washington,
Lilah Glick, Greater Cincinnati Energy Alliance
Publication Date
2011
Organizations or Programs
Community Power Works,
Volusia County,
FL,
Greater Cincinnati Energy Alliance (GCEA)

This webcast offers information on successful marketing strategies, as well as design considerations and market research insights for creating and marketing successful projects in specific neighborhoods.

Resource - Webcast

Partnering with Utilities and Other Ratepayer-Funded Energy Efficiency Program Administrators

Author(s)
U.S. Department of Energy
Publication Date
2013
Organizations or Programs
Colorado ENERGY STAR Homes,
Connecticut Neighbor to Neighbor Energy Challenge,
Silicon Valley Energy Watch Program,
The Home Energy Rebate Option,
New Jersey Home Performance with ENERGY STAR,
Efficiency Vermont,
Energy Trust of Oregon,
New York State Energy Research and Development Authority (NYSERDA)
The objective of this document is to help state and local governments understand the role of program administrators (PAs) and assist them in developing successful partnerships with utility and other energy efficiency PAs. The majority of this paper presents information on partnering and leveraging current energy efficiency activities. However, it also includes information for governments in areas without active PAs, as well as an appendix with a case study describing how state and local governments can fill gaps and administer programs in the absence of a PA.
Resource - Publications

What's Working in Residential Energy Efficiency Upgrade Programs: Greater Cincinnati Energy Alliance

Author(s)
Andy Holzhauser, Greater Cincinnati Energy Alliance
Publication Date
2011
Organizations or Programs
Greater Cincinnati Energy Alliance (GCEA)
Presentation on the organization, funding structure, and market focus of the Greater Cincinnati Energy Alliance.
Resource - Program Presentations & Reports

Keeping It Simple from the Customer's Perspective - Greater Cincinnati Energy Alliance

Author(s)
Greater Cincinnati Energy Alliance
Publication Date
2012
Organizations or Programs
Greater Cincinnati Energy Alliance (GCEA)
Presentation describing the Greater Cincinnati Energy Alliance program and tactics used to drive demand and enhance service delivery to make the program simpler for customers.
Resource - Program Presentations & Reports

Content Type

  • Resource (6)
  • Tips for Success (2)

Resource Type

Program Components

  • Market Position & Business Model (8)
  • (-) Program Design & Customer Experience (8)
  • Evaluation & Data Collection (2)
  • Marketing & Outreach (14)
  • Financing (4)
  • Contractor Engagement & Workforce Development (3)

Program Design Phases

  • Overview (2)
  • Strategy Development (5)
  • Planning (5)
  • Implementation (6)
  • Evaluation (2)

States or Territories

  • California (1)
  • Colorado (1)
  • Florida (1)
  • Georgia (1)
  • Michigan (1)
  • New Jersey (1)
  • Ohio (3)
  • Oregon (2)
  • Texas (1)
  • Vermont (1)

Organizations or Programs

  • Enhabit (17)
  • Austin Energy (15)
  • New York State Energy Research and Development Authority (NYSERDA) (15)
  • Elevate Energy (12)
  • Efficiency Maine (11)
  • Efficiency Vermont (11)
  • EnergySmart Colorado (9)
  • Energy Upgrade California (9)
  • Local Energy Alliance Program (LEAP) (9)
  • RePower Bainbridge (9)
  • Community Power Works (8)
  • Energy Impact Illinois (8)
  • RePower Kitsap (8)
  • EnergySmart (7)
  • Michigan Saves (7)
  • NeighborWorks H.E.A.T. Squad (7)
  • RePower Bremerton (7)
  • Connecticut Neighbor to Neighbor Energy Challenge (6)
  • Energy Outreach Colorado (6)
  • Energy Trust of Oregon (6)
  • Focus on Energy (5)
  • (-) Greater Cincinnati Energy Alliance (GCEA) (5)
  • Energize Phoenix (4)
  • Arizona Public Service (APS) (3)
  • BetterBuildings for Greensboro (3)
  • EmPOWER Maryland (3)
  • EnergyWorks (3)
  • NeighborWorks of Western Vermont (3)
  • PSE&G Whole House Energy Efficiency Program (3)
  • Be SMART (2)
  • Build It Green (2)
  • City of Fort Collins Utilities (2)
  • Commonwealth Edison Company (ComED) (2)
  • Denver Energy Challenge (2)
  • Energize Connecticut (2)
  • Energize New York (2)
  • Healthy Homes Incentive Program (2)
  • Keystone Home Energy Loan Program (HELP) (2)
  • Long Island Green Homes (2)
  • Maryland Home Performance with ENERGY STAR (2)
  • Mass Save (2)
  • Milwaukee Energy Efficiency (Me2) (2)
  • (-) New Jersey Home Performance with ENERGY STAR (2)
  • Public Service of New Hampshire (2)
  • Puget Sound Energy (2)
  • Sacramento Municipal Utility District (SMUD) (2)
  • Seattle City Light (2)
  • Southeast Energy Efficiency Alliance (SEEA) (2)
  • Southern California Edison (2)
  • Southwestern Electric Power Company (SWEPCO) (2)
Residential Program Guide is a resource of the U.S. Department of Energy's Building Technologies Office.
Contact | Building Technologies Office

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