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Provide information to help customers pick the right contractor

Early on, many Better Buildings Neighborhood Program partners focused on providing customers with a range of contractors to choose from, while providing contractors with access to customers. Customer feedback received by some programs, however, indicated that customers were confused or overwhelmed...
Tips for Success

Incentivize the action you want your customer to take

Successful programs know that it is not enough to get customers interested in their services. They know that homeowners that receive assessments but don’t undertake upgrades don’t receive the benefits of energy efficiency—and programs don’t get credit for energy savings. Instead of emphasizing...
Tips for Success

Recognize customers who make improvements

Some programs provide customers with a “certificate of completion” to recognize and reward homeowners’ accomplishment in completing an upgrade. Visible awards or affirmation, such as yard signs, window stickers, or favorable comparisons to neighbors can motivate homeowners to undertake upgrades...
Tips for Success

Provide customers with a single point of contact to help them through the upgrade process

While homeowners may be interested in the benefits of an energy upgrade, many are deterred from completing an upgrade project because of the complex and unknown process. Often, a significant portion of homeowners who receive energy assessments do not continue with the upgrades. As part of the Better...
Tips for Success

Leveraging Partnerships with Faith-Based Organizations

Author(s)
Rev. Fletcher Harper, GreenFaith,
Paul C. Raver, Jr., Green Market Solutions,
Alexis Chase, Georgia Interfaith Power & Light
Publication Date
2011
Organizations or Programs
Georgia Interfaith Power & Light's Power Wise,
GreenFaith,
Maryland Home Performance with ENERGY STAR,
New Jersey Home Performance with ENERGY STAR,
PSE&G Whole House Energy Efficiency Program
This webcast explores how faith-based organizations and their partners have used energy efficiency as an organizing motivator to upgrade the institutional building and then members' homes.
Resource - Webcast

How to Design a Community Energy Alliance

Author(s)
Ben Taube and Jolyn Newton, Southeast Energy Efficiency Alliance,
Eric Mackres, American Council for an Energy-Efficient Economy
Publication Date
2010
Organizations or Programs
City of Decatur Kilowatt Crackdown,
Community Energy Challenge,
Go Green Nashville,
Local Energy Alliance Program (LEAP)
Webcast on how to design a community energy alliance.
Resource - Webcast

How to Design and Market Energy Efficiency Programs to Specific Neighborhoods

Author(s)
Michelle Leigh, County of Volusia, Florida,
Andrea Petzel, City of Seattle, Washington,
Lilah Glick, Greater Cincinnati Energy Alliance
Publication Date
2011
Organizations or Programs
Community Power Works,
Volusia County,
FL,
Greater Cincinnati Energy Alliance (GCEA)

This webcast offers information on successful marketing strategies, as well as design considerations and market research insights for creating and marketing successful projects in specific neighborhoods.

Resource - Webcast

Working With Multifamily Condos

Author(s)
U.S. Department of Energy
Publication Date
2012
Organizations or Programs
Energy Impact Illinois

This peer exchange call summary focused on strategies, challenges and opportunities in working with condominium owners and associations.

Resource - Topical Presentations

Using Partnerships to Drive Demand and Provide Services in Communities

Author(s)
U.S. Department of Energy
Publication Date
2012
Organizations or Programs
EmPower New York,
New York State Energy Research and Development Authority (NYSERDA),
Long Island Green Homes,
Energy Impact Illinois,
CNT Energy

This peer exchange call summary focused on leveraging effective partnerships for multi-family and low-income outreach and service delivery.

Resource - Topical Presentations

Working with the Real Estate Sector

Author(s)
U.S. Department of Energy
Publication Date
2012
Organizations or Programs
Energy Impact Illinois,
Local Energy Alliance Program (LEAP)

This peer exchange call summary focused on the strategies, challenges and key interaction points with the real estate sector.

Resource - Topical Presentations

Energy Impact Illinois Reporting Packet for Whole Home Projects

Author(s)
Energy Impact Illinois
Publication Date
2014
Organizations or Programs
Energy Impact Illinois
This packet contains all the contractor reporting and verification forms required by Energy Impact Illinois.
Resource - Templates & Forms

Peer Diffusion: A Promising Way for Service Providers to Unlock Investments in Home Energy Upgrades

Author(s)
Rocky Mountain Institute,
Building Performance Institute
Publication Date
2016
Organizations or Programs
Energy Impact Illinois,
Renovate America’s HERO program

This report, informed by leading research and real-world examples, highlights practical online and in-person tactics that contractors can use to promote social interaction and social comparison among homeowners to make energy upgrades a "must-have" in U.S. homes.

Resource - Publications

Partnering with Utilities and Other Ratepayer-Funded Energy Efficiency Program Administrators

Author(s)
U.S. Department of Energy
Publication Date
2013
Organizations or Programs
Colorado ENERGY STAR Homes,
Connecticut Neighbor to Neighbor Energy Challenge,
Silicon Valley Energy Watch Program,
The Home Energy Rebate Option,
New Jersey Home Performance with ENERGY STAR,
Efficiency Vermont,
Energy Trust of Oregon,
New York State Energy Research and Development Authority (NYSERDA)
The objective of this document is to help state and local governments understand the role of program administrators (PAs) and assist them in developing successful partnerships with utility and other energy efficiency PAs. The majority of this paper presents information on partnering and leveraging current energy efficiency activities. However, it also includes information for governments in areas without active PAs, as well as an appendix with a case study describing how state and local governments can fill gaps and administer programs in the absence of a PA.
Resource - Publications

What's Working in Residential Energy Efficiency Upgrade Programs: Greater Cincinnati Energy Alliance

Author(s)
Andy Holzhauser, Greater Cincinnati Energy Alliance
Publication Date
2011
Organizations or Programs
Greater Cincinnati Energy Alliance (GCEA)
Presentation on the organization, funding structure, and market focus of the Greater Cincinnati Energy Alliance.
Resource - Program Presentations & Reports

Keeping It Simple from the Customer's Perspective - Greater Cincinnati Energy Alliance

Author(s)
Greater Cincinnati Energy Alliance
Publication Date
2012
Organizations or Programs
Greater Cincinnati Energy Alliance (GCEA)
Presentation describing the Greater Cincinnati Energy Alliance program and tactics used to drive demand and enhance service delivery to make the program simpler for customers.
Resource - Program Presentations & Reports

Energy Impact Illinois Lender Matrix

Author(s)
Energy Impact Illinois
Publication Date
2013
Organizations or Programs
Energy Impact Illinois
Matrix of participating lenders and associated loan information.
Resource - Program Materials

Content Type

  • Resource (12)
  • Tips for Success (4)

Resource Type

Program Components

  • Market Position & Business Model (8)
  • (-) Program Design & Customer Experience (16)
  • Evaluation & Data Collection (4)
  • Marketing & Outreach (26)
  • Financing (8)
  • Contractor Engagement & Workforce Development (9)

Program Design Phases

  • Overview (2)
  • Strategy Development (10)
  • Planning (11)
  • Implementation (14)
  • Evaluation (4)

States or Territories

  • California (2)
  • Colorado (1)
  • Florida (1)
  • Georgia (1)
  • Illinois (8)
  • Maine (1)
  • Maryland (1)
  • Michigan (1)
  • New Hampshire (1)
  • New Jersey (1)
  • New York (2)
  • Ohio (3)
  • Oregon (3)
  • Texas (2)
  • Vermont (1)
  • Virginia (1)
  • Washington (1)

Organizations or Programs

  • Enhabit (17)
  • Austin Energy (15)
  • New York State Energy Research and Development Authority (NYSERDA) (15)
  • Elevate Energy (12)
  • Efficiency Maine (11)
  • Efficiency Vermont (11)
  • EnergySmart Colorado (9)
  • Energy Upgrade California (9)
  • Local Energy Alliance Program (LEAP) (9)
  • RePower Bainbridge (9)
  • Community Power Works (8)
  • (-) Energy Impact Illinois (8)
  • RePower Kitsap (8)
  • EnergySmart (7)
  • Michigan Saves (7)
  • NeighborWorks H.E.A.T. Squad (7)
  • RePower Bremerton (7)
  • Connecticut Neighbor to Neighbor Energy Challenge (6)
  • Energy Outreach Colorado (6)
  • Energy Trust of Oregon (6)
  • Focus on Energy (5)
  • (-) Greater Cincinnati Energy Alliance (GCEA) (5)
  • Energize Phoenix (4)
  • Arizona Public Service (APS) (3)
  • BetterBuildings for Greensboro (3)
  • EmPOWER Maryland (3)
  • EnergyWorks (3)
  • NeighborWorks of Western Vermont (3)
  • PSE&G Whole House Energy Efficiency Program (3)
  • Be SMART (2)
  • Build It Green (2)
  • City of Fort Collins Utilities (2)
  • Commonwealth Edison Company (ComED) (2)
  • Denver Energy Challenge (2)
  • Energize Connecticut (2)
  • Energize New York (2)
  • Healthy Homes Incentive Program (2)
  • Keystone Home Energy Loan Program (HELP) (2)
  • Long Island Green Homes (2)
  • Maryland Home Performance with ENERGY STAR (2)
  • Mass Save (2)
  • Milwaukee Energy Efficiency (Me2) (2)
  • (-) New Jersey Home Performance with ENERGY STAR (2)
  • Public Service of New Hampshire (2)
  • Puget Sound Energy (2)
  • Sacramento Municipal Utility District (SMUD) (2)
  • Seattle City Light (2)
  • Southeast Energy Efficiency Alliance (SEEA) (2)
  • Southern California Edison (2)
  • Southwestern Electric Power Company (SWEPCO) (2)
Residential Program Guide is a resource of the U.S. Department of Energy's Building Technologies Office.
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