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Energy.gov Office of Energy Efficiency and Renewable Energy Residential Program Guide
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Market Position & Business Model – Develop a Business Model

Define your business model, including market position, products and services, type of customers, financial model, governance structure, and the assets and infrastructure your organization needs.
Handbook

Market Position & Business Model – Identify Partners

Identify and engage organizational partners in your business model design.
Handbook

Financing – Make Design Decisions

Determine if enhancements to existing financing products or the development of new products are necessary to allow you to achieve your goals and objectives.
Handbook

Financing – Identify Partners

Identify and partner with financial institutions that can provide capital, underwriting, and other functions to enable your customers to access financing.
Handbook

Financing – Set Goals & Objectives

Establish goals, objectives, and timeframes for your financing activities.
Handbook

Financing – Assess the Market

Determine how your target audience currently funds energy efficiency services, to what extent upfront cost is a barrier, and whether improvements to their financing options would increase the uptake of energy efficiency measures.
Handbook

Market Position & Business Model – Set Goals & Objectives

Establish or update your organizational mission, vision, and goals to encompass energy efficiency programs.
Handbook

Market Position & Business Model – Assess the Market

Survey existing and potential demand for energy efficiency products and services based on an understanding of policies, housing and energy characteristics, demographics, related initiatives and other market actors.
Handbook

Financing – Overview

Ensure that your program’s customers will have access to affordable financing, so they can pay for the services you offer.
Handbook

Market Position & Business Model – Overview

Identify your organization's preferred market position by assessing existing market actors, gaps, competitors, and potential partners. Develop a business model that will allow you to deliver energy efficiency services.
Handbook

Content Type

  • Resource (261)
  • Tips for Success (17)
  • (-) Handbook (10)

Resource Type

Program Components

  • (-) Market Position & Business Model (5)
  • Program Design & Customer Experience (5)
  • Evaluation & Data Collection (1)
  • Marketing & Outreach (5)
  • (-) Financing (5)
  • Contractor Engagement & Workforce Development (5)

Program Design Phases

  • (-) Overview (2)
  • (-) Strategy Development (8)
  • Planning (4)
  • Implementation (3)
  • Evaluation (4)

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Residential Program Guide is a resource of the U.S. Department of Energy's Building Technologies Office.
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