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March Energy Madness

Author(s)
U.S. Department of Energy
Publication Date
2017
Organizations or Programs
Denver Energy Challenge,
Efficiency Nova Scotia,
Energize Delaware,
Watt Watchers,
Empower Chattanooga,
Energy Upgrade California

This presentation includes examples of 16 programs' creative marketing materials.  The Better Buildings Residential Network held a March Madness tournament to find the most creative residential energy efficiency messages during March Peer Exchange Calls. Sixteen marketing campaigns were featured in a bracket challenge on the calls, and participants made their picks. Residential Network member the Fuel Fund of Maryland was chosen as the winning message for its Watt Watchers campaign.

Resource - Program Materials

Content Type

  • Resource (1)

Resource Type

Program Components

  • Marketing & Outreach (1)

Program Design Phases

  • Implementation (1)

States or Territories

  • Alaska (1)
  • Colorado (8)
  • Connecticut (1)
  • Delaware (1)
  • Illinois (1)
  • Maryland (1)
  • Michigan (1)
  • (-) Missouri (1)
  • New York (1)
  • Nova Scotia (1)
  • Ohio (2)
  • Oregon (1)
  • Vermont (1)

Organizations or Programs

  • Austin Energy (3)
  • CoMo Energy Challenge (3)
  • Michigan Saves (3)
  • Bridging the Gap (2)
  • City of Chicago (2)
  • ConEdison’s Brooklyn Queens Demand Management Program (2)
  • Efficiency Nova Scotia (2)
  • Elevate Energy (2)
  • Empower Chattanooga (2)
  • Energy Outreach Colorado (2)
  • EnergyWorks Kansas City (2)
  • EnergyWorks KC (2)
  • Florida's Multifamily Energy Retrofit Program (2)
  • Knoxville Extreme Energy Makeover (2)
  • Massachusetts Low-Income Multifamily Energy Retrofit Program (2)
  • Mass Save (2)
  • New York State Energy Research and Development Authority (NYSERDA) (2)
  • Nexus Energy Center (2)
  • Set the PACE St. Louis (2)
  • Arizona Public Service (APS) (1)
  • Baltimore Energy Challenge (1)
  • Be SMART (1)
  • Build It Green (1)
  • City of New York’s Retrofit Accelerator (1)
  • Community Power Works (1)
  • Connecticut Neighbor to Neighbor Energy Challenge (1)
  • (-) Denver Energy Challenge (1)
  • Earth Advantage (1)
  • Efficiency Maine (1)
  • Efficiency Vermot (1)
  • Energize Connecticut (1)
  • Energize Delaware (1)
  • Energy Impact Illinois (1)
  • EnergySmart (1)
  • Energy Upgrade California (1)
  • Enhabit (1)
  • Focus on Energy (1)
  • Illinois Home Performance with Energy Star (1)
  • Keystone Home Energy Loan Program (HELP) (1)
  • Manitoba Hydro (1)
  • Midwest Energy Efficiency Alliance (1)
  • Missouri Agricultural Energy Saving Team —A Revolutionary Opportunity (MAESTRO) (1)
  • NeighborWorks H.E.A.T. Squad (1)
  • Pacific Gas and Electric Company (1)
  • Seattle City Light (1)
  • Seattle RENEW Multi-Family Housing Program (1)
  • St. Louis County SAVES (1)
  • Tennessee Valley Authority (TVA) (1)
  • Warehouse for Energy Efficiency Loans (1)
  • Watt Watchers (1)
Residential Program Guide is a resource of the U.S. Department of Energy's Building Technologies Office.
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