U.S. Department of Energy Energy Efficiency & Renewable Energy U.S. Department of Energy Energy Efficiency & Renewable Energy

Resource Library

Author: U.S. Department of Energy
Publication Date: 2017

This toolkit describes how to strengthen residential energy efficiency program outreach and marketing efforts through data-driven, tailored efforts to change behaviors. One of the greatest challenges facing the residential energy efficiency market is motivating people to take steps to save energy. This toolkit provides guidance, resources, and examples for applying community-based social marketing (CBSM) to increase the number of homes that are energy efficient.

Author: Rocky Mountain Institute; Building Performance Institute
Publication Date: 2016

This report, informed by leading research and real-world examples, highlights practical online and in-person tactics that contractors can use to promote social interaction and social comparison among homeowners to make energy upgrades a "must-have" in U.S. homes.

Author: U.S. Department of Energy
Publication Date: 2014

This summary from a Better Buildings Residential Network peer exchange call focused on the advantages and challenges of data tracking systems.

Author: Energy Impact Illinois
Publication Date: 2014

Fact sheet that provides an overview of the Energy Impact Illinois Loan Program.

Author: Energy Impact Illinois
Publication Date: 2014

This packet contains all the contractor reporting and verification forms required by Energy Impact Illinois.

Author: U.S. Department of Energy
Publication Date: 2014

This summary from a Better Buildings Residential Network peer exchange call focused on using social media for long-term branding and marketing.

Author: Home Energy Magazine
Publication Date: 2013

This article provides 10 tips home energy contractors can use to update their marketing outreach and improve their customer service.

Author: Energy Impact Illinois
Publication Date: 2013

Matrix of participating lenders and associated loan information.

Author: Energy Impact Illinois
Publication Date: 2013

Flyer for contractors that explains the EI2 loan program and loan eligibility criteria.

Author: Energy Impact Illinois
Publication Date: 2013

Flyer for contractors that explains the steps needed to complete the EI2 loan process.

Author: U.S. Department of Energy
Publication Date: 2013

This case study discusses Energy Impact Illinois' marketing evolution from a broad outreach campaign to a Òhouse partyÓ approach that brought Chicago homeowners, neighbors, and friends together to learn about energy efficiency opportunities, while increasing demand for home energy assessments and upgrades.

Author: Energy Impact Illinois
Publication Date: 2013

This video highlights Steve G. of River Forest, IL sharing his experience of how Energy Impact Illinois helped him improve the comfort and value of his 107 year-old home.

Author: U.S. Department of Energy
Publication Date: 2013

Energy Impact Illinois (EI2) conducted 1,600 phone surveys of mid- to high-income households. Its aim was to test program messaging and gauge attitudes toward home improvements and energy efficiency upgrades. The surveys provided a number of insights on the target audience's decision process.

Author: U.S. Department of Energy
Publication Date: 2012

This publication summarizes some of the incentives offered by Better Buildings Neighborhood Program partners.

Author: Peter Ludwig, CNT Energy
Publication Date: 2012

Presentation that provides an overview of the Energy Savers Program (Illinois), including services, benefits, and success stories.

Author: Green For All
Publication Date: 2012

This practitioner-focused Toolkit for Residential Energy Efficiency Upgrade Programs was created by Green For All to assist new, established, and future energy efficiency programs launch and scale initiatives that can deliver the full promise of the green economy. It is intended as a practical resource that offers examples, tools, and templates that a program manager can deploy to implement a variety of aspects of their program including best practice briefs and summary documents, RFPs, contracts, and other program design and implementation templates that communities nationwide have used to create their own efficiency programs.

Author: Chicago Jobs Council
Publication Date: 2012

This document provides an overview for incorporating workforce development principles into projects.

Author: U.S. Department of Energy
Publication Date: 2012

This peer exchange call summary focused on leveraging effective partnerships for multi-family and low-income outreach and service delivery.

Author: U.S. Department of Energy
Publication Date: 2012

This peer exchange call summary focused on strategies, challenges and opportunities in working with condominium owners and associations.

Author: U.S. Department of Energy
Publication Date: 2012

This peer exchange call summary focused on the strategies, challenges and key interaction points with the real estate sector.

Author: Booz and Company
Publication Date: 2011

This presentation provides the results of a 1,600-person survey of mid- to high-income households conducted by Energy Impact Illinois (EI2) to gauge attitudes toward home improvements and energy efficiency upgrades.

Author: Energy Impact Illinois
Publication Date: 2011

These award winning videos show the benefits of residential energy efficiency.

Author: Anne Evens, CNT Energy
Publication Date: 2011

An overview of tools and approaches used to transform the energy efficiency market in Chicago.

Author: U.S. Department of Energy
Publication Date: 2010

This presentation summarizes the market research that was performed by various Better Buildings Neighborhood Program partners.

Author: Chicago Metropolitan Agency for Planning
Publication Date: 2010

This sample RFP from Chicago can be used as an example when developing a communications strategy.